To produce a series of photorealistic 3D still renders and a dynamic product animation that highlight the craftsmanship and structural integrity of Magic Window’s window frames. These visuals were created to enhance the brand’s digital presence, providing website visitors with a clear understanding of product quality, design, and functionality.
Background:
Magic Window is a premium Canadian window manufacturer known for its innovative designs and high-performance window systems. As part of their effort to elevate their online experience and educate potential buyers, they required compelling visual content that would reflect the quality of their engineering. The combination of detailed still renders and an animated cutaway allowed them to communicate both aesthetic appeal and durability to homeowners and industry professionals alike.